RODENSTOCK ROCCO EYEWEAR

 

International, copy-led retail campaign for the German fashion brand. (Glasses and sunglasses.)

The German client already had the tagline “See better. Look perfect.”

With Ray-Ban running #ProudToBelong and other group hug, lifestyle millennial campaigns the norm, there was a chance for Rocco to stand out.

Agency: Eat Sleep + Design Berlin.

(See "Digital / Long copy" section for earlier brand relaunch work.)

 

 

 
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RETAIL – WINDOW DISPLAY POSTER FOR SUMMER CAMPAIGN – EMEA

 
 
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RETAIL – FREE SHOULDER BAGS – EMEA